How to achieve your goals


Written by


The featured image for this blog post.

5 steps to actually hit your goals

Most refrigerators have a crisper drawer. It’s that pull out bin where you keep fruits and veggies.

It has another name, though. Maybe you’ve heard of it?

It’s called, “where good intentions go to die.”

For a lot of us (me included), that’s where our yearly goals go too...right in there with the wilted lettuce and crinkled carrots. Eventually, we throw them out when they get stale.

How about we make 2019 a little different?

Actually hitting that goal (#letsdothis) ✊

Because only you can figure out what to aim for, this email isn’t about picking a goal. 😬 It’s about making sure you get closer to whatever your target is. 🎯

1. Trim unnecessary goals. ✂

Multitasking diminishes our work productivity. Goal multitasking diminishes our progress toward any one goal.

If you want to move quickly, pick one improvement at a time. This could look like tackling one personal goal in Q1 and, once that’s a habit, focusing on another goal in Q2. 💪

Note: go read his whole article -> Seriously, do it!

2. Dig into a growth mindset. 📈

Carol Dweck, the one who popularized growth mindsets, said there are two main ways to see yourself: as someone with fixed abilities, or as someone with abilities that can change. A “growth mindset” is the second way of seeing yourself.

It’s easy to see ourselves as either a success or a failure; as either CEO of a multi-million dollar startup, or a failure parading as a founder:


But that’s inaccurate, unhealthy, and makes for a lot of miserable founders. 😓Compare those extremes to a growth mindset, where you see yourself as someone moving toward a success:


There’s a lot more room for progress (not to mention happiness) there, right? 🙂🏆

3. Once you have a goal, focus on a behavior or process. 🔄

James Clear observes, “Goals are useful for setting the direction. Systems are great for actually making progress.” Once you know where you want to head, focus on the system or habit that’ll get you there.

So, if you want to get more sleep in Q1, consider making, “close the computer by 7pm” your focus instead of “hit 8 hours of sleep.” 💤

*Outcome-based goals are valuable, and we mix them in with behavior goals at Krit. But that type of planning can really backfire on the personal level, so we don’t recommend it here.

4. Stay positive. 😁

This is all about how you frame your goals. Let’s say you want to stop checking your phone first thing in the morning. Avoid, “don’t check phone within 30 minutes of getting up.” Rather, focus on something like, “spend the first 30 minutes of each day in meditation.” (It’s positive and a habit! 💥)

You move toward whatever you repeatedly think about. So focus on what you should be doing, not what you should be avoiding. 🎯

5. Use forcing functions. ✨

A forcing function is anything that strongly encourages (ideally, forces) you take action. As an agency, recurring meetings work well for us. Maybe a monthly meeting with a mentor or friend who provides accountability is a good starting point for you.

Want an even better chance? 🌟

If you’re set on doing this thing, here are three bonus tips:

Make sure the goal (and corresponding habit) is something you want. Don’t chase something simply because Twitter, the startup community, or “they” say you should do it (including us!).

Focus on showing up. For the next few weeks, just show up and apply whatever behaviors will get you to the goal. That’s most of the battle.

Reply with your goal. We won’t post it on Twitter or anything. But saying it out loud (or, uh, typing it out loud) will give you momentum to put the rest of this stuff in action.

“Goals determine your direction. Systems determine your progress. You'll never get anywhere just by holding the rudder. You have to row.”                                                                


-James Clear